The Internet now is holding very important position in business nowadays. You can book your seat in this media, which the world uses every minute in every aspect of business and life.
E Marketing or electronic marketing refers to the application of marketing principles and techniques via electronic media and more specifically the Internet. E Marketing is the process of marketing a brand using the Internet. It includes both direct response marketing and indirect marketing elements and uses a range of technologies to help connect businesses to their customers.
By such a definition, E Marketing encompasses all the activities a business conducts via the worldwide web with the aim of attracting new business, retaining current business and developing its brand identity.
E Marketing or electronic marketing refers to the application of marketing principles and techniques via electronic media and more specifically the Internet. E Marketing is the process of marketing a brand using the Internet. It includes both direct response marketing and indirect marketing elements and uses a range of technologies to help connect businesses to their customers.
By such a definition, E Marketing encompasses all the activities a business conducts via the worldwide web with the aim of attracting new business, retaining current business and developing its brand identity.
E Marketing is distinguished by the following advantages:
Reach
Reach
E Marketing opens up new avenues for your businesses, on a much smaller budget, to access potential customers from all over the world.
E Marketing facilitates conversations between companies and customers to interact with each other
Immediac
With E Marketing, within a few short clicks you can book a product or get more information about it. This can happen regardless of normal office hours. Effectively, Internet marketing makes business hours 24/7/365. By closing the gap between providing information and eliciting a customer reaction, the customer’s buying cycle is speeded up and leads will be created immediately.
The demographics of the Internet are a marketer’s dream. Marketing messages are most effective when they are presented directly to the audience most likely to be interested. The Internet creates the perfect environment for niche marketing to targeted groups.
Marketing Response Analysis .
With E Marketing, responses can be analyzed in real-time and campaigns can be modified continuously. Maximum marketing efficiency from E Marketing creates new opportunities to seize strategic competitive advantages.
The combination of all these factors of E Marketing results in an improved return on investment (ROI) that can far exceed that of traditional marketing strategies. Ultimately more customers, happier customers and an improved bottom line.